More time for your clients.
Less hassle for you.

Sovado brings together your calendar, online bookings, clients, team, checkout, website and AI receptionist. Work faster, miss fewer appointments and stay in control as you grow.

No credit cardFrom €14.95/monthCancel monthly

One workspace for your whole salon

Everything you need.
Right where you expect it.

From the first appointment to the final payment, Sovado brings your schedule, clients, team and revenue together in one calm workspace.

No duplicate entryEverything up to date
TUESDAY 18 AUGUST

Good morning, Sophie

You have 3 appointments today at Studio Nova.

New appointment
3Today's appointments
€ 320Scheduled today
0New clients this week

Today

Your schedule at a glance.

View all
Amber PrinsHighlights · Sophie de VriesConfirmed
Naomi PetersBalayage · Mila JansenScheduled
Isa GroenHair mask & blow-dry · Noor BakkerConfirmed

One connected working day

From the first click to the next appointment.

Sovado follows the whole salon visit. No separate systems, duplicate entry or tabs that don't talk to each other.

01

Discovered & booked

Your salon website and booking flow work together.

02

Welcome to the chair

Your calendar, client notes and preferences are ready when you are.

03

Keep coming back

Personal follow-ups help clients return at the right time.

Calendar & online booking

Your day at a glance.
More room to focus.

See exactly who is coming when, which treatment is planned and where there's still room. Clients book a time that is actually available.

18–22 August
This week3 appointments
Scheduled€ 187

Scroll to fill the calendar

09:0010:0011:0012:0013:0014:0015:00
MON18
Demi VerhoevenWash & cutConfirmed
Sophie MeijerWash, cut & blow-dryConfirmed
Sanne de BoerRoot colourRequest
TUE19
Amber PrinsHighlights · SophieConfirmed
Naomi PetersBalayage · MilaRequest
Isa GroenHair mask & blow-dryConfirmed
WED20
Femke JacobsWomen's haircutConfirmed
Iris VisserWomen's haircut · GeorgConfirmed
Kim van den BergCut & styleConfirmed
THU21
Yara de GrootWash, cut & blow-dryConfirmed
Emma HoekstraRoot colour · MilaConfirmed
Lotte KosterHighlights · NoorConfirmed
FRI22
Anne BrouwerBalayage · EmmaConfirmed
Sara de JongHair maskConfirmed
Mila van DijkToner & styleRequest

Clients you know

Personal feels natural.

From preferences and notes to visit history and revenue. Your team sees what they need to help every client well.

  • All appointments and purchases in one client profile
  • Notes, allergies and personal preferences
  • Organise clients into groups for targeted messages
View all client features
NV

Noor de Vries

Client since March 2024

Regular clientColour preference saved
Visits14
Total revenue€742
Last visit3 weeks
Personal note

Prefers natural tones. Uses Repair No. 3 shampoo.

Visit historyView all

Colour treatment18 July · Sophie

€89

Cut & style7 June · Sophie

€49

Your salon online

A website that looks great
and takes bookings, too.

Choose a style, add your services and team, and publish a complete salon website. Already have a website? Just add the booking widget.

Edit websiteSaved ✓
HAIR · COLOUR · CARE

Beautiful hair.
A moment for you.

Personal attention and online booking whenever it suits you.

studio nova.Book online
  1. 1Services
  2. 2Team
  3. 3Time
  4. 4Details
  5. 5Done

What would you like to book?

Choose one or more treatments.

AllHair
Cut & style45 minutes€49+
Colour treatment90 minutes€89+
Repair treatment20 minutes€25+
Powered by Sovado

Small tasks, taken care of

More than a calendar.

Sovado takes recurring work off your hands while keeping you in control.

Checkout & stock

Check out without starting over.

The appointment is ready. Add products, choose the payment method and complete the sale.

SNSTUDIO NOVAKerkstraat 24 · Amsterdam
Receipt#1842Date18-08-2026 · 11:42

1 × Cut & style€49.00

1 × Repair shampoo€18.50

Subtotal€67.50Including VAT at 21%€11.71
TOTAL€67.50
Paid by card✓ PAID
Thank you for your visitBook again at studionova.nl

No-show prevention

Remind clients at the right moment.

Automatic reminders and deposits reduce the chance of empty slots in your calendar.

Appointment confirmedTomorrow at 10:45
Deposit€15.00

Reports

See what helps your salon grow.

Track revenue, occupancy and performance in one overview and discover new opportunities.

Revenue this month€12.480 +12%

Marketing & loyalty

Stay in touch without
extra manual work.

Newsletters, review requests, return campaigns and gift cards using the same client information.

Automatic follow-up is on
REMINDER Your appointment is ready for you

See you tomorrow at Studio Nova, Noor.

EMAIL We've missed you, Noor

Book your next visit

REVIEW How was your visit?

AI receptionist · add-on

The phone gets answered.
Even when you can't.

Sovado answers practical questions, checks live availability and books the appointment straight into your calendar.

Add-onSeparate with every plan
Invitation-only beta · usage extra
AI
INCOMING CALLNew client
02:18

Can I come in on Friday afternoon for a cut and colour?

Of course. Sophie is available at 14:30. Shall I book that for you?

APPOINTMENT BOOKEDFriday · 14:30 · Sophie

Free switching service

We move your salon. You keep working.

No empty calendar or evenings spent copying data. We check your export and securely prepare usable client, service and staff information for you.

  • Personal help from the start to going live
  • Your current system stays available during the switch
  • Check everything together before going live
See how switching works
Your personal switchGo live in three calm steps
€0 switching costs
STEP 1Share your export

We check your clients, services and team members.

Received
STEP 2Review together

We prepare everything and check it with you.

Under review
STEP 3Go live with confidence

Your calendar continues without duplicate administration.

Done
READY TO STARTEverything is in place
Checked

You have one dedicated contact throughout the switch.

A simple choice

A plan that grows with your salon.

Start with appointments in Solo, manage your whole salon with Professional or choose Complete for marketing and growth.

For solo professionals

Solo

14.95per month
excl. VAT
  • 1 team member included
  • Calendar and online appointments
  • Booking page and booking widget
  • Services, working hours and availability
  • Client management, history and notes
  • Email confirmations and reminders
  • Google Calendar integration
  • Basic appointment overview
  • Salon website and marketing as add-ons
14 days free

For marketing and growth

Complete

49.95per month
excl. VAT
  • Everything in Professional
  • 1 team member included
  • Extra team members: €7.50/month per person
  • Gift cards and loyalty included
  • Discounts and promotions
  • Automations
  • Email campaigns
  • Client segments and groups
  • AI receptionist available as a separate add-on
14 days free
+
Choose the features that suit your salonSolo for appointments, Professional for your salon and Complete including marketing.
From €14.95 /monthCompare all features →

Short & clear

Good to know before you start.

Can't find your question? We're happy to help you think it through.

Get in touch
How quickly can I get started?+

After registration, clear steps help you set up your details, services, team, website and billing. A small salon can be bookable the same day.

Can I keep my existing website?+

Yes. Add the Sovado booking widget to your existing site or have Sovado prepare a complete salon website for you.

Can clients book without an account?+

Yes. Clients choose a service, team member and time without a required account.

Can you transfer my data?+

We review your export in advance and help transfer clients, services and staff when the data is usable.

Does Sovado work on mobile?+

Yes. The workspace, booking flow and salon websites are designed for mobile, tablet and desktop.

Ready for less hassle?

Start today.
Bring calm to your work.

Create your salon workspace in a few minutes. Add your services and opening hours, and you're ready to receive appointments.