Sovado add-ons
Your salon in view.
Between visits, too.
Talk about a treatment, share salon news or highlight a season. Design your newsletter, choose recipients and check sending in Sovado.
Solo & Professional: add-on · Complete: included
SovadoNewslettersS
Ready for something new?
From a subtle shine to a warm copper. Discover the treatment that suits you.
Explore our treatments →For salons that want to create targeted newsletters from their existing client list.
How to use itYour own newsletter
From a template to your story.
Start with a design and customise the content blocks. Use a salon photo, a short message and a clear link to your services. You don't need to start every newsletter from a blank document.
Build text, images and buttons with content blocks.
Highlight services in a campaign.
Duplicate campaigns and restore earlier versions.
The right recipients
Relevance starts with selection.
Choose recipients to match your message. The campaign uses your client details and respects marketing consent and unsubscribes. Check the selection before continuing; a good-looking email is only useful when it reaches the right people.
- Select recipients from your clients.
- Respect consent and unsubscribes.
- Check the campaign before sending or scheduling.
SovadoClientsSNoor de Vries
Fictional client · Studio NovaPrefers natural tones. Favourite stylist: Sophie. Last time: warm copper.
Send with care
Preview first. Then send.
Preview the newsletter, send a test email and review the subject, images and links. Send the campaign or schedule it for later. The campaign history shows what has been prepared and how sending is progressing.
Preview and send a test email.
Send now or schedule for later.
Follow sending status and campaign history.
In your salon
From possibility
to everyday practice.
See Email campaigns in a familiar salon situation.
- 01
Choose one topic
For example, highlight autumn colour treatments with your own salon photo.
- 02
Complete your campaign
Enter text and a link, select recipients and send yourself a test email.
- 03
Choose the time
Check the final summary and prepare the campaign for sending.
What you need
Good to know in advance.
Email campaigns, newsletters, client groups and campaign results are an add-on with Solo and Professional and included in Complete. Activate the module and configure your sender and sending settings. Check recipients and marketing consent before sending.
View plans and costsA few things to know
Questions about
Email campaigns.
From your first choice to everyday use. This helps you assess the options.
Ask your own questionCan I test a campaign in advance?
Yes. The builder has a preview and test-email feature. Use them to check content, images and links.
Can I send a newsletter later?
Yes. You can schedule a campaign for a later time after checking its content and recipients.
What happens with unsubscribes?
Recipient selection respects marketing consent and unsubscribes. You cannot bypass an unsubscribe by selecting the same client again.
Can I reuse an existing design?
Yes. Campaigns can be duplicated. The editor also supports versions, so you can restore earlier content.
Your next step
Discover what Sovado
means for your salon.
Explore the setup or discuss your questions first. Choose what suits your salon.